Saint Louis University Department of Communication
As part of my Integrated Communication Campaigns course at SLU, I worked in a team to complete a Marketing and PR campaign for the SLU Communication Department. Our entire team was responsible for conducting preliminary research, writing up drafts, creating strategies and tactics, putting together a final presentation, and pitching our campaign to the head of the department.
I was personally responsible for the initial design layout of our 60+ page campaign booklet, along with the majority of the graphics we included to illustrate our tactics. I relied heavily on InDesign for this project, and also put together our final presentation slideshow based on the design concept I created for the booklet itself.
The images below display excerpts from our final campaign booklet, including most of the graphics I created for this project. Click on each image for an enlarged view.